Core Web Vitals Explained for Non-Technical Business Owners
Core Web Vitals are Google's three scores for how fast and stable your site feels. Here is what LCP, INP…
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Insights & Tech Updates
Tips, tutorials, and insights on web development, AI, SEO, and digital marketing for Swindon businesses.
Bing Places and ChatGPT: The Listing Most Small Businesses Forget
ChatGPT and Copilot answer local questions using Bing, not Google. Here is why a free Bing Places listing is the…
Schema Markup for AI: The Types That Actually Get You Quoted
Schema markup now works as an AI trust signal, not just a rich-result trigger. Here are the structured data types…
Website Maintenance: What It Is and Why It Matters for Small Businesses
A website is not a build-once job. Here is what website maintenance actually involves, why it matters for a small…
Google AI Mode Explained: What Default AI Search Means for Your Business
Google now answers with AI by default, pushing blue links down the page. Here is what AI Mode is, what…
The Prompts Your Customers Use: Getting Named for the Questions People Actually Ask
Customers no longer type two words into search, they ask AI full questions. Here is how to find the prompts…
Do I Need to Redesign or Rebuild My Website? How to Decide
Redesign or rebuild? One reskins what you have, the other starts fresh underneath. Here is how to tell which your…
How to Write Content That AI Cites as a Source
AI answers quote a handful of pages and skip the rest. Here is what makes content quotable, and how to…
Reviews and AI: How Customer Feedback Shapes What AI Says About You
Customer reviews now shape whether AI recommends your business. Here is how ChatGPT, Gemini and Perplexity use feedback, and how…